Question 1

What is GEO / AEO and why does it matter?

Accepted Answer

Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) are the AI-era successors to SEO. As more users get answers from ChatGPT, Perplexity, Gemini, and Claude instead of clicking search results, the question is no longer 'do you rank on Google?' but 'does AI recommend you?' LLM Metrix helps you monitor and improve exactly that.

Question 2

Which AI engines does LLM Metrix monitor?

Accepted Answer

We track ChatGPT, Perplexity, Gemini, Claude, Grok, Meta AI, and DeepSeek, seven AI models in total. Paid plans additionally run Google AI Overviews, Google AI Mode and Microsoft Copilot on a weekly SEO-data pass. Plans differ by how many prompts you run and how often, not by which models.

Question 3

How is this different from a regular SEO tool?

Accepted Answer

Traditional SEO tools track keyword rankings in Google's blue-link results. LLM Metrix tracks how AI engines describe your brand in conversational answers, a completely different data source with little overlap. Think of it as an SEO tool for the growing share of searches that get answered directly by AI instead of a list of links.

Question 4

How often is my visibility data updated?

Accepted Answer

LLM Metrix re-scans your brand automatically: daily on paid plans across up to 7 AI models, weekly on the free plan across the 4 included models. You can receive a digest immediately, daily, weekly, or monthly, plus email alerts when something significant changes.

Question 5

Can I track what competitors are saying in AI answers?

Accepted Answer

Yes. Competitor benchmarking is on every plan, including Free, with up to 20 competitors per project. You can see exactly which AI prompts a competitor appears for that you don't, giving you a ready-made content gap list.

Question 6

What is llms.txt and how does it help?

Accepted Answer

llms.txt is an emerging standard that lets you tell AI engines how to accurately represent your brand (similar to robots.txt for crawlers). Our free llms.txt Generator creates a properly formatted file you can publish on your site to improve how AI engines understand you.

Question 7

What happens when AI says something wrong about my brand?

Accepted Answer

Our Brand Safety Monitoring feature detects hallucinations and inaccurate descriptions in AI-generated answers. You get an alert, and we surface which source documents you can update to correct the information at its root.

Question 8

Is there a free plan?

Accepted Answer

Yes. There's a free plan (1 domain, 3 tracked prompts a week across 4 AI models, weekly scans) you can use for as long as you like: no card, no time limit. It is the trial: there is no separate 30-day one, because asking for a card before you have seen the product is the friction a free plan removes. We also offer nine permanently free tools, including an AI Visibility Score checker, at no cost and without signup.

Own your brand in ChatGPT, Perplexity, Gemini, Claude, Grok, Meta AI, DeepSeek

Everything you need to win at
AI-driven discovery

From invisible to unavoidable
in four steps

Connect your domain

AI engines get queried

We analyze the answers

You get a clear action plan

Start free.
Scale as you grow.

Free

Business

Agency

Start with free tools.
First run is free.

AI Visibility Score

llms.txt Generator

llms.txt Auditor

Citation Checker

Competitor Compare

Hallucination Checker

AEO Content Grader

Schema Generator

Schema Validator

Common questions
answered simply

The AI era of search
is already here

Own your brand in ChatGPT, Perplexity, Gemini, Claude, Grok, Meta AI, DeepSeekChatGPT

Everything you need to win atAI-driven discovery

From invisible to unavoidablein four steps